The pre-publish checklist for every blog post

12 checks that catch the embarrassing stuff before it goes live.

5 min read beginnerUpdated Apr 5, 2025
BI
Reviewed by the editorial team · Apr 5, 2025

Step by step

  1. 01

    Title + meta description set

    55 + 155 chars respectively.

  2. 02

    Featured image with alt text

    OG image is the same or larger.

  3. 03

    H1 on the page, only one

    Subsections use H2/H3.

  4. 04

    All images compressed

    Under 200KB each. WebP preferred.

  5. 05

    Internal + external links

    3+ internal, 1–2 authoritative external.

  6. 06

    Schema markup

    Article JSON-LD with author and datePublished.

  7. 07

    Mobile preview

    Read on a phone before publishing.

  8. 08

    Submit to Search Console

    Request indexing for fast pickup.

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