Posting on TikTok for the first 30 days: a content plan

A repeatable weekly rhythm to get TikTok's algorithm to learn who you are.

7 min read beginnerUpdated Apr 1, 2025
BI
Reviewed by the editorial team · Apr 1, 2025

Step by step

  1. 01

    Pick 3 content pillars

    Each pillar is one thing you'd be the go-to person for.

  2. 02

    Post 1× per day for 30 days

    Algorithm learns fastest with consistency. 30–60s, hook in the first 2s.

  3. 03

    Hook formula

    Use a pattern interrupt + a stake. 'You're doing X wrong. Here's why.'

  4. 04

    Reply to every comment

    Especially in the first hour. Replies push the video further.

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